Dorelle McPherson's experience in fashion includes Technical Design for companies such as Calvin Klein, Gap and Halston. Working for these companies gave her an opportunity to develop extensive computer technical design skills, Design Concepts and Implementation, textile manipulation, illustration and presentation skills. In 1996 Dorelle drew on her business savvy to become the co-owner of a NYC, East Village vintage shop.
Utilizing her marketing and fashion experience Dorelle McPherson began to produce fashion shows and styling shows She created Shyne Productions to be a full service Fashion Company. Combining Public Relations and Talent Management, Shyne brings new definition to the term full-service. The firm specializes in public relations for fashion designers, fashion talent management and acts as booking agency for Photographers, Make-up artist and Models. Shyne PR also coordinates fashion related events: Fashion shows and promotional events, total design, sales management, product promotions, and sponsorship for special events. |
